U.S. Cellular
Remote (Richmond, VA, USA)
This role serves as a local marketing expert and the “front door” to marketing for the local sales teams (DOS/ASM). The Local Marketing Manager will create, develop and execute marketing priorities and marketing efforts in collaboration with key stakeholders across marketing, sales, local business entities and external partners/agencies.
Responsible for researching, identifying, developing, planning and supporting the execution of integrated marketing activations in alignment with the overall brand strategy. This role leads target market planning, localized marketing strategy execution and end-to-end integrated target market marketing. This role works with local agent owners and marketing services to develop marketing, advertising and local communication plans. This leader works in collaboration with the extended brand management team, marketing team, local sales leaders, operational support teams, engineering and inter agency teams (IAT)...