Responsible for end to end delivery of multiple digital sales programs on the web, mobile, app and cloud based platforms for eMed. Responsibilities include online store, customer experience, and omni-channel programs for prospective and existing account sales, and promotions. Working closely with sales and marketing, sets the company’s strategic direction for online sales; oversees the daily operational activities of ecommerce and provides thoughtful analysis of market trends, strategies on how to increase brand awareness, insight on increasing online sales, and ways to improve customer acquisition and retention.
The Director of Ecommerce should ensure the scalability of the company’s online sales by driving the appropriate technology adoption in support of reducing customer acquisition costs, increasing average order value, extending customer lifetime value, and implementing promotional programs to achieve these objectives.
eMed’s Mission is to Democratize Healthcare.
Our strategy is to combine the most authoritative and inexpensive in-home test kits with the largest real-time network of certified remote proctors.
As our initial offering, we architected the first at-home, digital point of care Covid-19 test in 2020. Our Test-to-Treat ™ technology shortens the time it takes to get healthy by giving you verified test results and access to treatment within minutes, from anywhere. In the past year alone, we have provided tens of millions of virtually-proctored at-home COVID-19 tests to consumers, businesses and governments. Millions of eMed traveling customers have used our CDC-accepted testing solution for re-entry into the United States from over 200 countries.
To deliver our mission, eMed will continue to break new ground in affordability and access, expand our partnerships globally, and address the broadest range of in-home testable illnesses.
While the company is currently focused on the global COVID-19 pandemic, it will expand its technology to other use cases and common illnesses to make healthcare more accessible and affordable for both consumers and enterprises alike.